[ ABOUT ]
About Pricelyzer.
Pricelyzer is a cross-store price-comparison platform with an AI shopping assistant, price watches, and paid sourcing tools for Amazon sellers. Operated by Lookfar Analytics Inc., based in Port Coquitlam, BC, Canada.
What Pricelyzer does
Pricelyzer compares product prices across 50,000+ stores and surfaces the lowest in-stock price. Search by barcode, store URL, or product name — it's free and needs no account — and our browser extension brings the same comparison into the store pages you already visit, in Chrome, Edge, and Brave.
A free account adds an AI shopping assistant that answers questions in plain language, Build Studio to assemble a whole setup on your budget with the pieces checked to fit, and price watches that alert you the moment a product hits your target or comes back in stock.
Pricelyzer Pro is a sourcing cockpit for Amazon sellers — Buy Box, fee estimates, gating verdicts, and profitability, all scoped to the seller's own Amazon account. Access is strictly read-only: Pricelyzer never creates, edits, or reprices listings.
Who operates Pricelyzer
We publish under the same identity on our developer profiles, including the Amazon Selling Partner API and the Chrome Web Store. Pricelyzer is not affiliated with or endorsed by Amazon.com, Inc.
How we handle data
The comparison catalog is built from product and price data across stores. Seller-authorized Amazon data on Pricelyzer Pro is used only for that seller's own analysis and is never merged into the public catalog. How we handle personal data is documented in our Privacy Policy, and our security practices are on the Security page.